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<article article-type="research-article" dtd-version="1.3" xmlns:mml="http://www.w3.org/1998/Math/MathML" xmlns:xlink="http://www.w3.org/1999/xlink" xmlns:xsi="http://www.w3.org/2001/XMLSchema-instance" xml:lang="ru"><front><journal-meta><journal-id journal-id-type="publisher-id">communicology</journal-id><journal-title-group><journal-title xml:lang="ru">Коммуникология</journal-title><trans-title-group xml:lang="en"><trans-title>Communicology</trans-title></trans-title-group></journal-title-group><issn pub-type="ppub">2311-3065</issn><issn pub-type="epub">2311-3332</issn><publisher><publisher-name>МАК</publisher-name></publisher></journal-meta><article-meta><article-id pub-id-type="doi">10.21453/2311-3065-2018-6-6-48-56</article-id><article-id custom-type="elpub" pub-id-type="custom">communicology-187</article-id><article-categories><subj-group subj-group-type="heading"><subject>Research Article</subject></subj-group><subj-group subj-group-type="section-heading" xml:lang="ru"><subject>СОЦИОЛОГИЯ КУЛЬТУРЫ И ДУХОВНОЙ ЖИЗНИ</subject></subj-group><subj-group subj-group-type="section-heading" xml:lang="en"><subject>SOCIOLOGY OF CULTURE</subject></subj-group></article-categories><title-group><article-title>Социокоммуникативные механизмы управления межкультурными отношениями</article-title><trans-title-group xml:lang="en"><trans-title>Socio-Communicative Control Mechanisms for Cultural Interaction</trans-title></trans-title-group></title-group><contrib-group><contrib contrib-type="author" corresp="yes"><name-alternatives><name name-style="eastern" xml:lang="ru"><surname>Якушина</surname><given-names>О. И.</given-names></name><name name-style="western" xml:lang="en"><surname>Yakushina</surname><given-names>O. I.</given-names></name></name-alternatives><bio xml:lang="ru"><p>Якушина Ольга Игоревна, сотрудник </p><p>119901, г. Москва, Старомонетный пер., 31/1</p></bio><bio xml:lang="en"><p>Yakushina Olga Igorevna, employee </p><p>119571, Moscow, Staromonetny st. 31/1 </p></bio><email xlink:type="simple">yakfibio@gmail.com</email><xref ref-type="aff" rid="aff-1"/></contrib></contrib-group><aff-alternatives id="aff-1"><aff xml:lang="ru">Всероссийский научно-исследовательский институт минерального сырья имени Н.М. Федоровского<country>Россия</country></aff><aff xml:lang="en">Fedorovsky Scientific Research Institute of Mineral Raw Materials<country>Russian Federation</country></aff></aff-alternatives><pub-date pub-type="collection"><year>2018</year></pub-date><pub-date pub-type="epub"><day>26</day><month>01</month><year>2022</year></pub-date><volume>6</volume><issue>6</issue><fpage>48</fpage><lpage>56</lpage><permissions><copyright-statement>Copyright &amp;#x00A9; Якушина О.И., 2022</copyright-statement><copyright-year>2022</copyright-year><copyright-holder xml:lang="ru">Якушина О.И.</copyright-holder><copyright-holder xml:lang="en">Yakushina O.I.</copyright-holder><license license-type="creative-commons-attribution" xlink:href="https://creativecommons.org/licenses/by/4.0/" xlink:type="simple"><license-p>This work is licensed under a Creative Commons Attribution 4.0 License.</license-p></license></permissions><self-uri xlink:href="https://www.communicology.ru/jour/article/view/187">https://www.communicology.ru/jour/article/view/187</self-uri><abstract><p>В статье обсуждаются источники культурного разнообразия и социокоммуникативные механизмы управления межкультурными отношениями. Культурное разнообразие не является новым феноменом, однако в условиях XXI в. с учетом происходящей интенсификации процессов наиболее остро встала проблема принятия определенных мер по управлению межкультурными отношениями. Отмечен переход от применения системы политических мер к более комплексным вариантам, учитывающим различные сферы общества, многообразие составляющих элементов. В межкультурном взаимодействии в многокультурной среде современного общества выявлено три центральных компонента: культурный, коммуникативный и социальный. Рассмотрены возможные варианты направлений коммуникативного взаимодействия индивидов и групп, предложен вариант модели многокультурной среды и стратегий взаимодействия, учитывающих наличие динамической обратной связи между взаимодействующими группами и обществом в целом.</p></abstract><trans-abstract xml:lang="en"><p>The article discusses the sources of cultural diversity and social and communicative mechanisms for managing intercultural relations. Cultural diversity is not a new phenomenon, but due to the ongoing intensification of processes in XXI century the most acute problem is the adoption of certain measures to manage intercultural relations. The transition from the application of a system of political measures to more complex options, taking into account various spheres of society, the diversity of constituent elements, is noted. In the intercultural interaction in a multicultural environment of contemporary society, three central components have been identified: cultural, communicative and social. The possible variants of the directions of the communicative interaction of individuals and groups are considered, a variant of the multicultural environment model and interaction strategies, taking into account the presence of dynamic feedback between interacting groups and society as a whole, is proposed.</p></trans-abstract><kwd-group xml:lang="ru"><kwd>культурное разнообразие</kwd><kwd>межнациональная коммуникация</kwd><kwd>национальная политика</kwd><kwd>гражданское общество</kwd><kwd>глобализация</kwd><kwd>идентичность</kwd><kwd>индивид</kwd><kwd>группа</kwd><kwd>общество</kwd></kwd-group><kwd-group xml:lang="en"><kwd>cultural diversity</kwd><kwd>intercultural communication</kwd><kwd>national policy</kwd><kwd>globalization</kwd><kwd>identity</kwd><kwd>individual</kwd><kwd>group</kwd><kwd>society</kwd></kwd-group></article-meta></front><back><ref-list><title>References</title><ref id="cit1"><label>1</label><citation-alternatives><mixed-citation xml:lang="ru">Авдеева Е.В., Назарова Е.А. 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