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<article article-type="research-article" dtd-version="1.3" xmlns:mml="http://www.w3.org/1998/Math/MathML" xmlns:xlink="http://www.w3.org/1999/xlink" xmlns:xsi="http://www.w3.org/2001/XMLSchema-instance" xml:lang="ru"><front><journal-meta><journal-id journal-id-type="publisher-id">communicology</journal-id><journal-title-group><journal-title xml:lang="ru">Коммуникология</journal-title><trans-title-group xml:lang="en"><trans-title>Communicology</trans-title></trans-title-group></journal-title-group><issn pub-type="ppub">2311-3065</issn><issn pub-type="epub">2311-3332</issn><publisher><publisher-name>МАК</publisher-name></publisher></journal-meta><article-meta><article-id pub-id-type="doi">10.21453/2311-3065-2023-11-2-41-52</article-id><article-id custom-type="elpub" pub-id-type="custom">communicology-333</article-id><article-categories><subj-group subj-group-type="heading"><subject>Research Article</subject></subj-group><subj-group subj-group-type="section-heading" xml:lang="ru"><subject>МЕДИАКОММУНИКАЦИИ И ЖУРНАЛИСТИКА (СОЦИОЛОГИЧЕСКИЕ НАУКИ)</subject></subj-group><subj-group subj-group-type="section-heading" xml:lang="en"><subject>MEDIACOMMUNICATIONS AND JOURNALISM (SOCIOLOGY)</subject></subj-group></article-categories><title-group><article-title>Методы выявления фейковой информации в СМИ</article-title><trans-title-group xml:lang="en"><trans-title>Identifying and Countering Fake News in Mass Media</trans-title></trans-title-group></title-group><contrib-group><contrib contrib-type="author" corresp="yes"><name-alternatives><name name-style="eastern" xml:lang="ru"><surname>Май</surname><given-names>Е. С.</given-names></name><name name-style="western" xml:lang="en"><surname>May</surname><given-names>E. S.</given-names></name></name-alternatives><bio xml:lang="ru"><p>Май Елена Сергеевна – советник президента по информационной политике</p><p>107031, г. Москва, ул. Петровка, 15 /1.</p></bio><bio xml:lang="en"><p>Elena Sergeevna May– Advisor to the President on Information Policy</p><p>107031,  Moscow, Petrovka st., 15/1</p></bio><email xlink:type="simple">elena7may@mail.ru</email><xref ref-type="aff" rid="aff-1"/></contrib></contrib-group><aff-alternatives id="aff-1"><aff xml:lang="ru"><institution>Союз «Московская торгово-промышленная палата»</institution><country>Россия</country></aff><aff xml:lang="en"><institution>Moscow Chamber of Commerce and Industry</institution><country>Russian Federation</country></aff></aff-alternatives><pub-date pub-type="collection"><year>2023</year></pub-date><pub-date pub-type="epub"><day>28</day><month>06</month><year>2023</year></pub-date><volume>11</volume><issue>2</issue><fpage>41</fpage><lpage>52</lpage><permissions><copyright-statement>Copyright &amp;#x00A9; Май Е.С., 2023</copyright-statement><copyright-year>2023</copyright-year><copyright-holder xml:lang="ru">Май Е.С.</copyright-holder><copyright-holder xml:lang="en">May E.S.</copyright-holder><license xml:lang="ru" license-type="creative-commons-attribution" xlink:href="https://creativecommons.org/licenses/by/4.0/" xlink:type="simple"><license-p>Данная работа распространяется под лицензией Creative Commons Attribution 4.0.</license-p></license><license xml:lang="en" license-type="creative-commons-attribution" xlink:href="https://creativecommons.org/licenses/by/4.0/" xlink:type="simple"><license-p>This work is licensed under a Creative Commons Attribution 4.0 License.</license-p></license></permissions><self-uri xlink:href="https://www.communicology.ru/jour/article/view/333">https://www.communicology.ru/jour/article/view/333</self-uri><abstract><p>Актуальность исследования обусловлена ростом поляризации общественного мнения, вызванной многочисленными противоречивыми сообщениями как в российских, так и в иностранных СМИ по различным темам, начиная от конфликта на Украине, заканчивая статистикой заболеваемости и пропагандой вакцинации в период пандемии. Фейковые новости стали предметом расследований в каналах СМИ и среди популярных блогеров. Целью исследования является выявление методов выявления фейков в СМИ. Автором выполнен обзор российской и иностранной литературы и интернет-контента по теме фейковых новостей, концептуализировано понятие фейковых новостей. На основе изучения практики распространения фейков на примере отдельных событий в истории и в современных медиа, разработана матрица основных каналов и мотивов распространения фейков, а также определены инструменты проверки достоверности публикуемого контента.</p></abstract><trans-abstract xml:lang="en"><p>   The relevance of the study comes from the growing polarization of public opinion caused by numerous conflicting reports in both Russian and foreign media on various topics, ranging from the conflict in Ukraine to morbidity statistics and promotion of vaccination during the pandemic. Fake news are the subject of investigations in media channels and among popular bloggers. The study is aimed to identify the methods for detecting fakes in the media. Hence, the author provides a review of the Russian and foreign journals and Internet content on the topic and conceptualizes the definition of “fake news”. Based on the study of practical cases of spreading fakes – in history and in modern media – the author provides the matrix of the main channels and motives for the dissemination of fakes and identifies the tools for verifying the authenticity of media content.</p></trans-abstract><kwd-group xml:lang="ru"><kwd>фейковые новости</kwd><kwd>фейк</kwd><kwd>пропаганда</kwd><kwd>СМИ</kwd></kwd-group><kwd-group xml:lang="en"><kwd>fake news</kwd><kwd>fake</kwd><kwd>propaganda</kwd><kwd>media</kwd></kwd-group></article-meta></front><back><ref-list><title>References</title><ref id="cit1"><label>1</label><citation-alternatives><mixed-citation xml:lang="ru">Головацкая О. Е. (2023). Методологические подходы к изучению искаженной информации // Коммуникология. Том 11. № 1. 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