The agency of penguins in the construction of scientific, tourism and political practices (actor-network theory of communication and media disposition)
https://doi.org/10.21453/2311-3065-2026-14-3-82-93
Abstract
The article is devoted to the analysis of Antarctica as a dynamically constructed ensemble of heterogeneous actors. The theoretical framework is based on a synthesis of Bruno Latour’s actor-network theory (ANT) and Michel Foucault’s analysis of dispositive. The aim of the study is to demonstrate how non-human actors using penguins as an example actively participate in shaping scientific knowledge, communication practices, tourist perceptions, and environmental management on the continent.
The paper introduces the concept of «Sub-Gaia» an understanding of Antarctica as a localized, «invented», and technologically mediated version of the planetary Gaia system, functioning as a global laboratory. It has been shown that the specific biological behavior of birds dictates the conditions, significantly limiting the presence of humans and revising the boundaries of available territories. This allows us to assert that the overall stability of the system depends not only on diplomacy but also on the complex symbiotic relationships that constantly arise from the interaction of people, technology, and wildlife. The methodology includes case studies, text analysis (scientific publications, international treaties), visual materials (photographs, satellite images), and in-depth interviews with an Antarctic researcher, biologist, and associate professor at RANEPA, Kirill Galustov. The results show that penguins, subconsciously through scientists, act as agents of agency (by disrupting human plans and models), adjust communication models (by transmitting «messages» through data and visual imagery), and «exercise power» (by imposing demands on legal and environmental systems).
The conclusion is that the «Sub-Gaia» concept is productive for observing the agency of actors, using penguins as an example, and that it is necessary to move from an anthropocentric model of «managing nature» to the paradigm of «managing together with nature» through communication. Moreover, the agency of non-human actors that engage in communication with social subsystems is recognized and incorporated into the decision-making process. Otherwise, all of this contributes to the transition to a hybrid model: «From managing nature to communicating with nature».
The practical significance of the work lies in the development of more sustainable and effective management models through communication for vulnerable ecosystems.
About the Authors
A. M. SosnovskayaRussian Federation
Sosnovskaya Anna Mikhailovna - Doctor of Political Sciences, Associate Professor, Professor at the Department of Journalism and Media Communications,
St. Petersburg.
O. Yu. Privalova
Russian Federation
Privalova Olga Yuryevna - Senior Lecturer at the Department of Journalism and Media Communications,
St. Petersburg.
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Review
For citations:
Sosnovskaya A.M., Privalova O.Yu. The agency of penguins in the construction of scientific, tourism and political practices (actor-network theory of communication and media disposition). Communicology. 2026;14(3):82-93. (In Russ.) https://doi.org/10.21453/2311-3065-2026-14-3-82-93
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