New Communication Trends in Education: digital technologies and artificial intelligence

The article discusses new communication trends in education and reveals major trends in the media sphere, in particular, new data transfer rates, the use of artificial intelligence, the digital revolution in educational formats. The authors note that innovative technologies play an important role in the development of a culture of learning and open up new opportunities for professional development. These should increase the efficiency of the educational process, offer flexibility in the methods of obtaining knowledge, reveal in a new way the potential and social role of the teacher, acting in a new educational paradigm. The digitalization of the educational process, the inclusion of virtual technologies and artificial intelligence in the development of knowledge, the development of software are turning into a new educational industry, becoming a factor that effectively influences the depth of knowledge acquisition and determines the development dynamics of modern advanced universities and ed-tech companies. Based on the analysis of the recent publications and the following universal socio-cultural study with the participation of scientists from Russia, Kazakhstan and the international research company Ipsos – Сomcon, the authors outline key communication trends and scenarios for the development of education using digital technologies and artificial intelligence in the foreseeable future.

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