K. N. Kuzmin
Academy of Media Industry
Russian Federation

Kuzmin Kirill Nikolaevich – postgraduate student, junior specialist of the corporate relations department of Mars Incorporated

Moscow

V. V. Kravtsov
Russian Presidential Academy of National Economy and Public Administration (RANEPA)
Russian Federation

Kravtsov Vladimir Vladimirovich – DSc (Philol.), professor of the Department of Public Relations and Media Policy

Moscow

O. G. Shishkov
Higher School of Economics (HSE)
Russian Federation

Shishkov Oleg Gennadievich – head of the video production department of the Marketing Communications Directorate, chief specialist of the Public Relations and Media Relations Department, Mosstroyinform State Budgetary Institution

Moscow