O. A. Glushchenko
North-Western Institute of Management of the Russian Presidential Academy of National Economy and Public Administration (RANEPA)
Russian Federation

Glushchenko Olesya Anatolyevna – DSc (Philol.), professor of the Department of Journalism and Media Communications of the Northwestern Institute of Management of the RANEPA

199178, St. Petersburg, Vasilyevsky Island, Sredny Avenue of Vasilyevsky Island, 57/43

T. A. Naumov
Peter the Great St. Petersburg Polytechnic University
Russian Federation

Naumov Taras Aleksandrovich – graduate student of
Advertising and PR in International communication – International Educational Program, Peter the Great St. Petersburg Polytechnic University

194021, St. Petersburg, st. Politekhnicheskaya, 19