Media Discourse in the Space of Political Communication

The article considers approaches to the definition of media discourse and determines the influence of media discourse on changing the space of political communication in the conditions of new information and communication coordinates. Written or oral discourse is aimed at the appropriate audience. Media discourse is a specific form of social interaction through media. It is not random or spontaneous. It is neither private nor unofficial. Besides, is important to consider how certain information and communication spaces, including the space of political communication, are formed. Critical discursive analysis is one of the most important areas of media space research. The recipient constantly evaluates media messages. The fact that political media discourse is public means that it is also under the scrutiny of many political analysts who are interested in it as a form of institutional interaction. Institutional interaction is particularly important in the political space. The fact that media discourse is recorded makes it attractive to discourse analysts and increasingly because of the online availability of Newspapers, radio stations, and television programs. Technological progress has largely compensated for the ephemeral factor that used to be relevant to media discourse, especially in relation to modern electronic media. In the space of political communication the main objective of news is to inform the audience about socially significant political events and facts taking place in the country and abroad, in reporting on various political phenomena and describing them. In political discourse, symbolic logic (text explication) is used to convey complex meanings and concepts to the target audience.

political communication, information society, information and communication processes, mass media, discourse, media discourse

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